Field Sales

Unlocking More Partnerships

Training for the modern B2B sales representative

Did you know that 80% the average B2B sales pipeline fails to convert? Did you know that's mostly due to corporate indecision and not necessarily a "NO" decision to you, your company or product?

Today, B2B partnerships are more consensus-driven. According to Gartner CEB research, 6.8 people on average are now involved in a buying decision. The question is, how do you influence all these stakeholders!?

This introductory 3-part B2B sales workshop at our Amsterdam Training Office will show you how. Our sales training provides insight into modern buyers. With our tools, sales representatives can practice managing self and coordinate with others. We role-play strategies to open negotiations, spot mobilizers, resolve objections, and drive decisions. Using our proprietary sales training method, individuals practice creating partnerships that align to a shared purpose. After completing this workshop you'll know how to combat the tyranny of consensus with a structured process that puts you in the driver's seat. This workshop is ideal for the new recruits who might not be familiar with B2B sales or a seasoned veteran looking to learn more about modern commercial techniques.

Outcomes

Connecting with Anyone

Connect with a variety of customer types

Inspiring Confidence

Use rational and emotional collateral to build trust and influence

Driving Momentum

Project manage stakeholders and results for both parties

Objectives

  • Module 1 | Agenda Setting and Opening

    Build credibility like a trusted advisor and learn the 3 ways to start a conversation; set up the right issues and frame the buying journey

  • Module 2 | Teaching with Insight

    Learn the 3 types of insight and practice applying your own to the customer journey

  • Module 3 | Creating Positive Tension

    Learn to convert any objection into opportunity and shape momentum to the close

Featured Products

3-Part
Wednesday Evening

B2B Sales – Fundamentals

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3-Part
Wednesday Morning

B2B Sales – Fundamentals

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Single Day
6 Hour

B2B Sales – Fundamentals (1 day – incompany)

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PRICE: 2,500.00
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